All products featured on Vogue are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.are bubbling up, which are here to stay, and which are fading into the abyss. And while our fingers are quite on the pulse, so too are those belonging to buyers, merchandising officers, and editorial directors of online retailers. This is a group that can see, in real-time, which trends are flying off the shelves.
The impact of COVID-19 on fashion and retail has been enormous, but people are shopping again, and the overarching theme seems to be getting dressed up for occasions. “Our customer is inspired to dress up and be social again,” Fwrd’s vice president April Koza tellsNordstrom’s SVP of designer and new concepts, Sam Lobban, agrees with this sentiment: “Across the board, fall feels like the return of fashion. Events are on, and there’s a general sense of excitement to be safely celebrating again.
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