Volkswagen Apologizes for Racist Ad, 'We're Horrified'

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A bizarre, racist video promoting Volkswagen's new Golf 8 made its way to the company's Instagram page.

A bizarre, racist video promoting Volkswagen's new Golf 8 made its way to the company's Instagram page ... so the German car company's saying sorry for what it calls an"insult to every decent person."

That translates from French to the Little Colonist or Little Settler. It's also been pointed out that the first letters appearing on the screen spell out a German word often used as a slur. So yeah ... pretty freakin' racist. They add ..."On behalf of Volkswagen AG, we apologize to the public at large for this film. And we apologize in particular to those who feel personally hurt by the racist content because of their own history."

 

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AA are tired of being humiliated in a info commercial “you are not the image we want to project”! We are no longer living in the age of get over it! Management at Volkwages knew about the info commercial because it had to be approved by them before it aired!!!🤦🏾‍♀️🤦🏾‍♀️🤦🏾‍♀️🤭😠😡🤬

Check our answer with Jamie Foxx!

Cheap publicity stunt

You guys already posted this the other day. Post something positive.

Is Trump to thank for solving racism? Since it’s a joke now

Your title is very misleading (but you knew that), as this is not an actual Volkswagen add, but a video done by someone else.

They did it on purpose their sales must be down. Now y’all using racism to sell

Another big company hoping they can get away with shite like this. An advert has to go through how many members of people for it to be approved. All those involved with it from planning to the finished piece needs to be sacked 😠

how is that racist lmao if it was a black hand flicking away a white guy no one would care

Maybe he was going to steal it

The ones on the “apology tour” shouldn’t have jobs right now

imagine if someone took time to watch it before they released it

Neger is not a slur, or is negro a slur in the US?

How can they be horrified, they are the ones who approves the ads. I call bs

Wth!

'We're ashamed of [the ad] and cannot explain how it came about.'? If they cannot explain how it came about. Then what in the world are they apologizing for? Maybe a business competitor made the ad or something.

*Sgin*

Yeah, sure they are.

😂🤣🤣nobody proofreading this shit 😂🤣😂

'Racist'... Yeah, right... 'Racist'.

Volkswagen did a no no

Oh I got rid of a Volkswagen

With all that backlash, I would be too.

I need a lot of y'all to actually read the article. The racial slur is in GERMAN!

Just saw the ad....... People are just over analyzing this, like they do alot of other things. It's like a half a second than another letter shows up. Nothing to see here, keep it moving.

your talkin bout it so its worked nah?

Where’s the racism ?

He was trying to break into the car! Thank the Lord the giant hand saved us all!

I dont even fucking know why i still follow tmz.... pathedic

VWGroup Apology unacceptable...

Can’t apologize for bein racist

Volkswagen was founded by Hitler, so....

Last time I checked, that’s not how it’s spelled. I think this was a reach 🙄

🙄👎🏽

cue the usual faux outrage. Meanwhile the worlds on its knees and billions are suffering.

Volkswagen said - 😭 i cannotttttt

Lmao

Did I miss the racist part

How did they see this part of the ad and think wow we should add that in

Lol

deutscher Gruß

Aren’t These commercials usually approved by many people before being launched ... ?especially since VW is so huge ? How does this happen if not on purpose ?

This is bullshit VW VWGroup! I’m the most pissed so send me a free VW and we will call it even.

READ👏🏼the 👏🏼article 🤦🏼‍♀️.. it only takes 2 mins

I read the article 🤷

White people NEVER think anything is racist! (Reading the comments) 🙄

Volkswagen vehicle suck balls anyways, don’t buy them. Volkswagen

Don't see it if there talkig about Ereng in German doesn't mean anything racist that word has ALOT OF MEANINGS !!! And little colony as name of restaurant how is that racist People please stop !? This is stupid !? And what the fuck is the difference what color hand ITS COMEDY.

They should give every black person in the world a car for free. Then we'll forgive them.

Anyone who drives a vw is a racist, I don’t make the rules....2020

Seriously though, how many black people drive Volkswagens?

Only sorry cuz they got caught

They should be forced to pay a large large large donation to the NAACP.

It's not racist; it's just a shit advert!

People just looking to be offended these days

What’s racist here?

Please.......

A German company making a racist ad?

Racist ? Kinda reaching this time Guys. 😂

Guess ppl arent gonna read it 🤷🏾‍♂️

People just look for shit that ain't there...

What racist ad?

👀

what does any of this have to do with race what

When will this nonsense stop! That’s racist? So if a white guy was in it are we gonna call racism too? I doubt it. Get over it, it’s a funny commercial. They should never have apologized.

What isn't racist anymore?

Er en g If you scrambled that up to read what you wanted to read ur the racist

🙄🤣🤣😭

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