VidCon Taps Nicole Leo as Director of Creative Partnerships (Exclusive)

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She will be based in ViacomCBS's Hollywood office and report to Colin Hickey, vp of operations.

In the role, Leo will lead the talent and creator partnerships team and manage relationships with online video creators and musicians, while generating programming for talent.

"I am excited to further bolster VidCon’s relationships and am committed to discovering new talent who are telling stories that are impactful, inclusive and authentic," said Leo in a statement."I look forward to working with this talented team to produce unique experiences and partnerships for both digital campaigns and IRL events in the powerful and authentic way that VidCon is known for.

"As a seasoned talent relations expert, Nicole brings nearly a decade of experience to VidCon as we evolve the brand around the world both in-person and virtually," said VidCon general manager and svp, Jim Louderback."She joins a passionate, creative, and strategic team that I am excited to recognize with well-deserved promotions. Their combined efforts will be integral as we continue to expand our focus on the creator economy and the global community of fans and followers.

 

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