Venus Williams Wants You to Feel Like You 'Can Take on the World' in New Flashes Collection

Venus Williams has won seven Grand Slam singles titles in her career spanning over two decades — and, in 2002, she became the. Aside from tennis, she's learned that her off-court passion is fashion and design, which led her to create her activewear company, EleVen, in 2012. The 39-year-old told POPSUGAR via email,"I always try and push myself to do and be the best that I can be in every aspect of my life.

Venus's newest collection for EleVen, Flashes, is all about embracing your sense of bold, whatever that may be, which is why she wanted there to be pops of blue that bring an element of excitement to workouts. Venus launched her Phoenix collection this Summer and said it was"inspired by the mythological bird that represents renewal, as I wanted to design something that celebrated a new season.

Flashes features tennis skirts, jackets, tanks, short- and long-sleeved tees, and more with four-way stretch material as well as EleVen Ozone for protection against UVA and UVB rays . The clothes also promise to be quick-dry and breathable, and prices range from $29 to $109. When asked what she wants a person wearing EleVen, especially the new Flashes collection, to feel, Venus said,"I want her to feel like she can rule the world. I love wearing Flashes because the energy empowers me — the print and color match up with the intensity of my workouts." With EleVen, Venus gets to infuse her"passion for advocating for self-expression and individuality" into her designs.

EleVenbyVenus Venuseswilliams Perfect for fall. AutumnalEquinox

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