have partnered on a unique, first-of-its-kind chart that ranks the most tweeted about TV shows across network television and streaming. The announcement was made on Tuesday at the Advertising Week conference in New York.Trending TV charts, powered by Twitter, will detail the top 10 programs that are organically bubbling up on the social platform, analyze the day-to-day movement of the top three shows and provide a heat map of which shows are resonating across the country.
“This is a natural partnership ason Twitter is where the entertainment conversation plays out in real time and Twitter is where the conversation happens — it’s the new water cooler,” said Dea Lawrence, CMO of. “Twitter is also an excellent discovery tool to learn what is buzzy in TV. Sleeper hits like “Tiger King” and “Squid Game” have traction on Twitter first, and that’s one of the first signs that a show is a breakout.
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