The consumer goods giant announced Tuesday that it would no longer use the term to describe certain physical characteristics on its packaging for beauty and personal care products, which include Rexona deodorants and Sunsilk shampoos.The company says the move"comes as global research into people's experiences of the beauty industry reveals that using 'normal' to describe hair or skin makes most people feel excluded.
"By the company's own account, it still has more work to do.Unilever also said Tuesday that it would no longer"digitally alter a person's body shape, size, proportion or skin color in its brand advertising, and will increase the number of advertisements portraying people from diverse groups who are underrepresented."Businesses around the world have been increasingly rebranding in response to demands from customers to be more inclusive.
So good
Thank God!!!! I have always felt marginalized with my dry scalp. Every time in the shampoo aisle I would have to seek out a safe space because of the pain and anguish caused by seeing the word normal and my inability to ever have 'normal' hair. Unilever just saved my life!
Come on!
🥱🥱🥱 when will all this shit stop. It’s getting ridiculous now. Fed up of companies pandering to a group just coz they don’t like it. How the hell do they find it offensive ? 🧐 this shits gotta stop. Damn millennials and there shit cancel culture
Hahaha WTF. The worlds lost it’s damn mind. An ounce of common sense anywhere? Please?
If your shampoo offends you you're not going to last 2 minutes if you actually step outside into the real world 🤦
OFFS. Whats the label now then? Non oily, non dry, not dyed, not flyaway or thick, no dandruff?
Lol with everything tgats going on who Cares!
Woke stupidity
Stop wasting Ur time-The exact opposite is the result. When I compare the ‘segregation sentiment’ today w/ the 1950s-It is just as strong & growing. Black Crime is at an all time high, which is fueling Hate around the World.
As opposed to oily or dry? How the hell do I know which soap to buy?
Dumb as shit but I think everyone has thrown their hands up. Virtue signal away, assholes.
I love how its only white people that are upset because they've always been included in 'normal'
It's only white ppl in the comments freaking out lmao.
Can you pls just give hair a pass? Pls?
WTF! Can we not stick to the real issues! I totally get importance of the 'inclusivity' issue but this is going a bit far! Embarrassing!🙄
I guess they'll just call it 'neutral' now?
This is getting ridiculous
That forearm is clearly normal.
I’m over this shit
oh ffs...just stop the nonsense.
woke unilever
Woke wankers.
So they cancel normal now ...
What who now 🙄. Incase Mr potatoes hair gets offended 🤷🏻
We need more inclusivity . Unilever when are you going to acknowledge superstraight ?
The fact that everyone is so triggered by this is pathetic. This is very necessary, unlike different shade bandaids, classifying hair and skin types is very much needed. Black and white people can’t use the same hair or skin products.
'Normal' refers to hair tending neither toward the greasy nor the dry ends of the spectrum, but in the middle, like most people (aka normal). Can't imagine what change they intend to make to increase 'Inclusivity.'
Well that's STUPID unileverusa. I don't have 'normal' skin, I have dry and oily skin, depending on location. Normal skin means it is ph balanced. For the LOVE of humanity, EVERYTHING is NOT politically incorrect. STOP THIS FOOLISHNESS.
🤣🤣🤣
Cancel word 'norm'.
lol
Agreed. Instead of normal call it 'not like Rand Paul'.
The world has gone completely insane.
물질문면 지식 몸 건너 정신문명 지혜 맘 빵상+0-.......
Oh brother. The triggered generation is tiring.
What will normal hair skin and shampoo be called now? FFS.....
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