The shift comes as the brand, steeped in racial stereotypes, looks to cut ties with racist imagery and symbols. The re-examining of brand messaging was sparked by protests and activism that ignited after the police killing of George Floyd, a 46-year-old Black man who died after an officer knelt on his neck for over eight minutes.
"As we listen to the voices of consumers, especially in the Black community, and to the voices of our Associates worldwide, we recognize that now is the right time to evolve the Uncle Ben's brand, including its visual brand identity, which we will do," Mars said in a statement.
Also what about this anti Semitic image of a Jewish woman ?
As an Italian, I demand they remove the racist images of Italian people from pasta packages
MarkCavitt So in reverse, because I’m a white person and invent a product, I can’t have my picture on the packaging because....?
Noooo not my rice and syrup.
The Racist Racism Shaming Games!!
So let me get this straight BLM activism is Making nervous white people even more worried about being around young black men and Removing Black characters from historical places, where they represent nostalgia, familiarity and fondness Good work activist dudes - going well 🙄
Esto es una atroz ñamería, realmente están pasadísimos; ojalá la mayoría nos involucremos y dejemos de consumir los productos que se someteran al nuevo orden del fundamentalismo anarquico
They should change Lucky charms as well. I’m sure Irish get offended by the little leprechaun guy.
IBRA813 الريحة عالقة براسي
PAY THE FAMILY THEIR ROYALTIES!
Uncle Ben: What the fuck?
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30 quotes that take you inside Albert Einstein's brilliant mind - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Einstein had a brilliant mind but also had a set of brilliant Maths Proffs on his team, Einstein had a vision and an idea and would get the maths worked out with his team of Maths Proffessors.
Source: BusinessInsider - 🏆 729. / 51 Read more »
Conagra Brands reviewing Mrs. Butterworth's brand after Aunt Jemima, Uncle Ben's announcementsAfter decisions by Aunt Jemima and Uncle Ben’s to overhaul their imaging in the wake of renewed calls for racial equality, Conagra Brands says it has “begun a complete brand and packaging review on Mrs. Butterworth's.” When is bet changing their name? I thought she was a white woman. Washington “Redskins” ...
Source: USATODAY - 🏆 100. / 63 Read more »
Uncle Ben's and Mrs. Butterworth's follow Aunt Jemima phasing out racial stereotypes in logosUncle Ben's owner Mars is planning to change the rice maker's 'brand identity' — one of several food companies planning to overhaul logos and packaging that have long been criticized for perpetuating harmful racial stereotypes. Replace them with Aunt Karen and Uncle Karl. I wonder if this has anything to do with the fact that Uncle Ben's rice was unavailable on my grocery store shelves. So now I can shop without seeing any black faces
Source: CNN - 🏆 4. / 95 Read more »
Mrs. Butterworth’s To Undergo A ‘Complete Brand And Packaging Review’ Along With Aunt Jemima, Uncle Ben’sMrs. Butterworth—the pancake syrup brand recognizable by the figure of its bottle—will undergo a complete brand and packaging review, a Conagra Brands spokesperson told Forbes today Ridiculous Or they could make the syrup white? I thought it was a little old white lady all these years. If only I had of known.
Source: Forbes - 🏆 394. / 53 Read more »
After Aunt Jemima was retired, companies are rethinking Uncle Ben, Cream of Wheat and Mrs. ButterworthThe makers of Mrs. Butterworth's, Uncle Ben's and Cream of Wheat have rushed to rethink problematic mascots as anti-racism protests sweep the country. Male BATHROOM & LOVED NOT LIKE guy IN GOODFELLAS & SOPRANOS A REALLY GOOD SCENES he's TOO FUNNY & FEMALE IS WHERE Matt hid it
Source: washingtonpost - 🏆 95. / 72 Read more »
Cream of Wheat packaging with chef image under 'immediate review' after Aunt Jemima, Uncle Ben's newsCream of Wheat is 'initiating an immediate review' of the brand’s image, following decisions by Aunt Jemima, Uncle Ben’s and Mrs. Butterworth's to overhaul their imaging. That's another one I can cross off of my racism bingo card No unemployment $kashnhall 😂🤣😂, how stupid
Source: USATODAY - 🏆 100. / 63 Read more »