UK’s Largest Cinema Chain Odeon Slows Reopening Amid Moving Film Slate

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EXCLUSIVE: Odeon Cinemas, the AMC-owned chain which is the UK’s largest cinema operator by number of sites, has decided to slow down its reopening plans amid ongoing coronavirus disruption and a fi…

, around 9% of cinemas did resume operations in the UK this past weekend, though they grossed a minimal $160K across the top ten releases, led by Disney Pixar’s“Our next phase of re-openings will continue to take place from this Friday. However, in light of changes in the timing of this summer’s big blockbusters, the reopening dates scheduled for our cinemas across July will now be phased over July and August,” an Odeon spokesperson confirmed to Deadline.

“We are pleased to be welcoming guests back through our doors, and we continue to receive positive feedback from cinemagoers on their experience and the additional safety measures we have put in place.”

 

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Likely due to even lower BO taken over last weekend than even exhibitors predicted, it wasn’t helped by the poor booking choices with cinema schedules frozen in time from March despite having over 400 other films to choose from and the classic films performed far stronger

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