Thom Browne Launches Childrenswear For Kids at Work and Play

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The designer's debut childrenswear collection will launch on the official calendar of Paris Men’s Fashion Week.

How did Thom Browne dress as a kid? “Pretty much like this,” he says: Gray suit, gray knit, gray shorts, tie, and oxford shoes. There’s something reassuring in the fact that many years and successes later, Browne hasn’t changed much—and not only in his wardrobe. A sense of childlike wonder and fantasy pervades his work, making his shows, whether IRL or URL, some of fashion week’s most magical experiences.

Now, instead of just dressing adults with a childlike sense of mischief, Browne is adding a full range of kid’s clothing to his offering. He’s launching the collection on the official calendar of Paris Men’s Fashion Week with a comical short film by Cass Bird that sees a group of six-ish- to ten-ish-year-olds enter Browne’s office and get to work. “I don’t think any of them had actually ever seen a typewriter. Shocking,” the designer deadpans. “They looked at it as if it was a foreign object.

Parents should know that while a Thom Browne kid’s kit is still certainly an investment, Browne is proud that the collection offers more than just style. “The kids [in the campaign video] are all wearing the exact same thing, but the individuality of each one of these young kids is so strong and so unique and so special that it stands out beyond their clothing. I think that is the most important message,” he says.

That’s not the only wisdom Browne has for a younger generation of fans. Having tuned in to President Biden’s inauguration—and dressed Katy Perry for the evening’s virtual celebration—Browne was struck by poet Amanda Gorman’s recitation. “The way she spoke, I want people to see that quality, see someone that is just so good at what they do. You see the work that goes into creating important moments and important people. That is so important for kids these days to see and to really aspire to.

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ThomBrowneNY Aww the bermudas. Cute

Kommen sicher gut an, die robotertauglichen Streberuniformen für Arbeitssklaven der Zukunft.

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