Fashion, Israeli Vegan 'Tech-Style' Startup Making Clothes Using Algae - Cnn

Fashion, Israeli Vegan 'Tech-Style' Startup Making Clothes Using Algae - Cnn

This vegan 'tech-style' startup wants to make clothes using algae

This startup says it can create fabric made from algae, using less water than conventional textiles, while producing zero waste and pollution.

10/18/2021 11:22:00 AM

This startup says it can create fabric made from algae, using less water than conventional textiles, while producing zero waste and pollution.

Algaeing says its algae-based formula can be used to create natural fibers and dyes using less water than conventional products, and producing zero waste and pollution.

, a non-profit that is privately funded by the founders and main owners of the H&M Group, and supports young fashion startups.Bang said that in the past five years, awareness about sustainability in fashion has increased steadily, and that's attracting"new types of investors" with diverse backgrounds in technology, material sciences, and biochemistry.

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Its dyes and textiles are biodegradable, non-toxic and vegan.Credit:Courtesy Tammy Bar Shay/AlgaeingAlgaeing received the H&M Foundation Global Change Award in 2018, and the company's work with algae highlights a"brilliant potential source" of future textile fibers, said Bang.

"Algaeing and Renana [Krebs] are addressing three key pain points of the fashion industry: the reliance on freshwater to grow fibers; the use of chemicals, both in pesticides for growing fibers and also dyeing textiles; and thirdly, energy use," Bang said. headtopics.com

He adds that while consumer behavior is changing, it's still expensive for the industry to invest in sustainable technologies and scale them up. "We need legislators to change the playing field, and tilt it so much more in the favor of circular and sustainable practices, and punish the old habits," said Bangs.

This Singapore startup is using insects to turn trash into treasureBeyond fashionWhile Algaeing was initially focused on reinventing fashion fabrics, the pandemic presented another opportunity. In 2020, Algaeing began working with Avgol, a nonwoven textile manufacturer specializing in hygiene, medical and PPE products.

Krebs said that the pandemic has shown businesses and brands that adapting to new challenges is vital for survival. While the recent challenge has been Covid-19, the bigger, long-term challenge is climate change — and that's where Krebs hopes Algaeing can make a difference.

"We are creating a new generation, a new category of products," said Krebs. Read more: CNN »

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