This New Made-in-Italy Fashion and Lifestyle Platform Is Digitizing la Dolce Vita

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.pellicanohotels will not open its doors this summer. But the hotel’s CEO and Creative Director marielouisescio is determined to keep the spirit of her family’s five-decades-old business very much alive.

feels more than a little melancholic at the moment. The famous Tuscan retreat will not open its doors this summer until June 26 but with some restrictions and many travelers from abroad unable to visit. Only 25 of the 52 rooms will be available for booking. That being said, the hotel’s creative director and CEO Marie-Louise Sciò is hoping to keep some more of the magic alive for those of us who won’t make it to Pellicano this year.

“We wanted to be a platform that gives space and a voice to these artisans and small brands,” Sciò told“They need to have their stories told.” Even as Italy has begun to slowly reopen, many of its local, family-owned, small artisan workshops and factories are in danger of closing for good. Sciò’s aim is to create a digital space where “you can discover small Italian gems.” She adds, “I would love for people to travel deeper and go slightly underneath the skin of Italy online.

 

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