This Beauty Brand Is Helping to Restore Priceless Art

, and in 2017, they established a partnership with global art fair, Art Basel, for which they commission an original art piece each year. Now, they've leaned further into their patronage to preserve some of the most recognizable art of all time: the work of Piet Mondrian, in partnership with Switzerland's most visited museum.

This content is imported from Instagram. You may be able to find the same content in another format, or you may be able to find more information, at their web site.The two-year collaboration between La Prairie and the iconic Fondation Beyeler will help to conserve four masterpieces by the Dutch painter, who is most well known for his signature abstract, graphic oil paintings that defined the De Stijl movement.

This content is imported from Instagram. You may be able to find the same content in another format, or you may be able to find more information, at their web site."Art is an important part of our lives. It testifies to how people see and understand the world in which we live. It is therefore essential to preserve artifacts so we can remember, learn about and honor those who were involved," said Markus Gross, Head Conservator at Fondation Beyeler.

"As a Swiss house, we are particularly proud to support one of Switzerland's most prestigious cultural institutions. We have common values and the purpose to share art from Switzerland to the world," says Greg Prodromides, Chief Marketing Officer of La Prairie. “With this new initiative, La Prairie’s expands its cultural engagement exemplifying our long-term commitment to the world of art and culture.

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