The Values That Define Success In Lebanon - Adaptability, Resilience And Confidence.

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I am the author of the international bestseller 'The Values Compass' and a global authority on values, working with companies, institutions, and individuals around the world. I've travelled to more than 150 countries and reported as a journalist for the BBC World Service and Reuters, amongst others. I began my career in private banking at JPMorgan, and later worked for the United Nations, the European Commission, and grassroots NGOs before setting up the UAE’s first media venture capital fund. I have an MSc in development from the London School of Economics, an MBA from the London Business School, with a year at Harvard Business School and MIT, and hold a PhD in global values.

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“I woke up one morning, and I said to myself, now it is more important than ever that I keep going, that I keep standing on the sunny side of the street, that I keep believing that this is not going to stay like this forever. I need to take all the tools that I practice with my clients and use them in order to centre myself, to ground myself, and to nurture myself, so I can keep going forward. And honestly, it did not happen at the click of a button.

It was this sense of resilience and adaptability that led Kurdi to leave a corporate career where she was promoted regularly and highly respected, to become a success coach for women. She believes too many people don’t define what success means to them well enough; after all, everyone wants financial abundance and a certain level of satisfaction in life. Kurdi encourages people to think more deeply about what success means to them.

In her corporate career, Kurdi realised that she had never heard men in boardrooms saying things like “I struggle with being a businessman, a father and a son” in the same way that women do, and that’s why she focused her business on supporting women.“I realised that helping women gain confidence, supporting them in tapping into their own unique zone of genius, and firing their inner critic are themes that really excite me.

After a year in which the pandemic ravaged the globe and economic hardship has been the reality for so many, Kurdi also acknowledges that we might not feel like pursuing our dreams in every moment and that sometimes it’s okay to take a break. After the explosions in Lebanon, she did just that. “It's been a personal effort to keep myself grounded - not positive. I don't want to be positive. I want to share my feelings like I'm doing with you right now. Because once I do that, I, again, I'm centred within myself, and I share I share my truth and it makes me feel that I can own my present and I can do something about my future.”

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