Teachable: “High Standards Are Contagious”
Accepting you have blind spots is an exercise in humility. It is even harder to exercise before you have achieved any kind of objective success. But clearly, as evidenced in Bezos’s case, it pays off in the long run.While there is something to be said for the Beginner’s Mindset, and not realizinghow hard something will be not to scare you away, it is equally important to have sound expectations so the team, or you, don’t give up too quickly.
Most people don’t understand how much effort is truly required to produce a great piece of writing. The better the writing, the easier it looks. As any writer knows, the easier it looks, the harder it was to produce. Time and revision are your best tools. “The great memos are written and rewritten, shared with colleagues who are asked to improve the work, set aside for a couple of days, and then edited again with a fresh mind. They simply can’t be done in a day or two.
Bezos originally made the choice to start Amazon in 1997 using what he called his “regret minimization” framework, which he explained in thisThe framework served as his guide to leave his very well-paid, stable job to pursue a crazy internet idea.
Ok!
It's the costs of the 'better way' that people like Bezos (who plans to escape to Mars after all) don't care about.
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