Become an InsiderIn her new book "The Lonely Century", economist Noreena Hertz explores the relationship between loneliness, the rise of right-wing populism, and the growing demand for robot companions.
"It was quite an experience to spend two years writing about isolation, only for everyone to suddenly be forced to stay at home," Hertz told Business Insider. Speaking down the line from her north London home in Primrose Hill, it's not immediately clear if lockdown affected Noreena Hertz much at all.
Once dubbed "one of the most inspiring women in the world" by Vogue, Professor Hertz started work on her latest book "The Lonely Century", a timely treatise on the relationship between loneliness and technology, more than two years ago, after sensing heightened anxieties over social interaction among her students.
In tandem with this new and apparently pervasive sense of loneliness, Hertz drew connections with the rise of far-right populism throughout the West, and new developments in AI technology, particularly the growing demand for social robots, an industry projected to be worth $1.38 billion by 2025.
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