The French-Girl Way to Do Pink Lipstick

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How to wear pink lipstick, the Frech-girl way

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as enthusiastically as the French artist himself, and now she has set her sights on a shade she herself had been dismissing for too long: pink. In fact, the pro is going so far as to propose it as an alternative to the nonchalant red lip that is as synonymous with Gallic fashion as vintage Levi 501s.

“The French aesthetic is so well known because it’s been the same since forever,” says Violette. “It sounds cliché, but makeup-wise red lipstick is a true signature. Traditionally, we have never gone with pink because it’s too girly, not spicy enough. I wanted to find a dangerous, badass pink.” In the spirit of subverting traditional ideas of pink, she sought inspiration by sifting through different swaths of vintage fabric.

shade Cœur Infidèle, a deep vibrant fuchsia balanced by a blue and yellow base. “It’s the French version of pink lipstick,” says Violette. “It’s mysterious, spicy, irreverent, and chic! It’s not cute, girly, or tender—at all.”Depending on how you feel and what you’re wearing, you can adapt your application of a decidedly French fuchsia à la Violette.

To further the French feel, other makeup should be kept “natural and laid-back,” she adds. Skin-wise, that translates to a touch of concealer where needed, bronzer swept across the bridge of the nose and apples to sun-kissed effect, and slicks of highlighter on the high planes of the face for just the right amount of gleam. A coat or two of mascara and boyish, brushed-up brows finish the equation.

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