The Australian Open swings into the Metaverse on Decentraland

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Ready to swing into the Metaverse? TennisAustralia has partnered with decentraland to host the first AustralianOpen Grandslam in the Metaverse.

Tennis Australia has partnered with Decentraland to host the Australian Open , which will be the first official tennis grand slam in the Metaverse.

As well as broadcasting live footage and AO radio, it will also feature archival footage from tennis matches dating back to the 70s and virtual meet-ups with tennis players including Mark Philippoussis, with other players yet to be confirmed.Decentraland “Taking the AO into the Metaverse is an important step to provide truly global access to our great event.”

“The Metaverse is not going anywhere, and as a company, we’re invested in continuing to grow our online presence and push the boundaries of innovation.” The collections will be released intermittently between Jan. 17 and 27 to coincide with the tournament. “The idea that the AO designed an umpire chair that had never been seen before and now tennis fans can own and display that umpire chair as an NFT is just amazing.”

 

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