Thanksgiving Day online sales hit record $5.1 billion, Adobe says

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Thanksgiving Day spending reached $5.1 billion, hitting a new record, according to Adobe Analytics data.

Prime Day. They’ve stretched out one-day sales events, giving shoppers less of a reason to rush to the store this Black Friday.won’t dampen enthusiasm for shopping

. The National Retail Federation estimated holiday sales will rise between 3.6 percent and 5.2 percent year over year, amounting to between $755.3 billion and $766.7 billion. Last year, they rose 4 percent to $729.1 billion, NRF said. On average, holiday sales have increased 3.5 percent for the past five years.

The trade group, however, said it expects more of those dollars will be spent online, rather than in stores. It projected a 20 percent to 30 percent jump in online and other non-store sales compared to last year.

 

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Since when does Adobe have an analytic suite?

To be fair, stuff is incredibly expensive. I paid the most ever for a turkey this year. Leading up to Thanksgiving itself, I spent over $300 for groceries.

another win for e-commerce

There might have been a historical increase in online purchases.

Thanks to Trump Economy! Enjoy it while it lasts!

why don't we try to help those who have lost businesses and cannot pay their bills. Do we really need stuff when others are losing everything

......thanks to President Trump

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