Storm Reid Was Inspired by Rihanna to Go Blonde and Ultra-Short for Her New Balance Campaign

I don’t know how Storm Reid has time to add another gig to her schedule. The actor, dancer and college freshman just became a New Balance ambassador, too. Reid is the face of the brand’s We Got Now campaign, which shows each aspect of her personality in a series of adorable images. She’s giving fashion right down to the New Balance sneakers, as well as a big hair change.

“Working with New Balance is a dream come true,” Storm said in a statement. “New Balance and I share the belief that women should have the confidence to pursue all of their interests, and I’m thrilled that the brand has chosen to support me as a perfectly imperfect, multi-dimensional young person who is learning as I grow.” According to her Instagram, Reid was inspired by Rihanna and Zoë Kravitz to go ultra-short for the campaign. And we’re so glad she did.

Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.“We are tremendously excited about welcoming Storm as the newest member of the New Balance family,” Chris Davis, Chief Marketing Officer for New Balance, said in a statement.

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