CBS All Access/CBS Sports will nowUEFA Champions League/Europa League matches from August to 2024, the company announced Wednesday. Previously, Turner had UEFA broadcasting rights until 2021.
These are smart moves for ViacomCBS and NBCU, given most of their prominent streaming competition doesn’t offer live content, let alone live sports. And soccer specifically could be seen as a wise target, given theBut be careful in diagnosing the boost that either of these rights packages will provide. Morning Consult found in an August 2019that 83% of U.S. adults didn’t follow any of the five major European soccer leagues .
Additionally, those who get Peacock Premium for free à la Comcast pay-TV subscription have little stopping them from checking out the 2020-21 EPL games. Meanwhile, just 2% of surveyed U.S. adults said they were subscribed to Turner-owned B/R Live in June, per separate survey data YouGov provided exclusively to. This figure is one indicator that there may not yet be widespread willingness to pay for streaming access to UEFA games in the U.S.
soccer is lame
*football :)
FOOTBALL
Its FING SOCCER
That's football.
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