Snap stock plummets 25% after iOS ad tracking changes hit revenue

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Shares of Snap, which owns Snapchat, plunged as much as 25% in after-hours trading following the company's earnings report Thursday. The report warned that its revenues had been affected by changes to advertising metrics on iPhones.

Snapchat's parent company crossed $1 billion in quarterly revenue for the first time ever, but worse-than-expected earnings and a forecast of more headwinds to come led its stock to crash on Thursday.

Shares of Snap , which owns the popular photo and video app, plunged as much as 25% in after-hours trading following the company's earnings report Thursday. The report warned that its revenues had been affected by changes to advertising metrics on iPhones.

 

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Snap chap? I like pork chops.

Shocking people don’t want you to sell their info… remember Twitter we are the product and Jack sells us all.

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