Miletti Ferragamo took over the company at age 38 after the death of her husband in 1960 at age 62, which left her a widow with six children, the youngest only three years old: Fiamma, Giovanna, Fulvia, Ferruccio, Massimo and Leonardo.
Becoming head of a company from her role as a mother was a step shared by many women in that period, as they began to have a more active role in society. In the preface to the exhibition’s catalogue, Miletti Ferragamo said taking care of the children “was as far as women’s education went in my day. Now there was only one head of the family and the company: me. The challenge was to find a balance between the responsibility of raising the children and my new role in the business.
Firenze 18/05/2022, Palazzo Feroni, Museo Ferragamo: Inaugurazione mostra “Donne in Equilibrio”. ©2022 Guglielmo de MicheliHer dream, said Stefania Ricci, director of the museum, was to expand the company left by her husband while keeping the family united. “She managed the company as a mother does her family, with empathy, emotional intelligence, taking care of her employees.” It was also fundamental to “keep the memory of her husband alive, and she succeeded.
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