Roku Hits 51.2 Million Active Accounts, With Streaming Hours Surging 55% In 2020

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Roku reached 51.2 million active accounts by the end of a streaming-besotted 2020, rising from 36.9 million by the end of 2019 and 13.4 million in 2016. Describing the global numbers as “prel…

, with Disney+ and Apple TV+ also expanding after launching late in 2019. In addition to its line of connected-device hardware, Roku has also integrated its interface into smart TVs, gaining a presence in more than one in three sets in the U.S.

“I’m excited that more than 50 million households now turn to Roku for their TV viewing,” CEO Anthony Wood said. “The world is moving to streaming and we look forward to continuing to help viewers, advertisers, content publishers, and TV manufacturers succeed in the Streaming Decade.” Roku also released some insights about how its platform was used in 2020. Adam Sandler was the most searched person of the year, with the holiday movie stapleThe Roku Channel, the company’s collection of free and subscription services, reached households with an estimated 61.8 million people, double the level of a year ago. In December,came out on top among subscription titles.

 

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