Roku, Google Reach Long-Term Deal for YouTube and YouTube TV

Roku, Google Reach Long-Term Deal for YouTube and YouTube TV

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12/8/2021 5:01:00 PM

Roku, Google Reach Long-Term Deal for YouTube and YouTube TV

Roku and Google have buried the hatchet, announcing a multiyear extension for both YouTube and YouTube TV apps on the Roku streaming platform. The companies reached the agreement just days before t…

who have already been looking into reining in how Google and other large tech companies abuse their market power.Specifically, Roku complained that Google required that Roku implement search, voice and data features for YouTube that it didn’t demand of other connected-TV partners. For example, under their previous deal, reached in 2019, Google mandated that YouTube have a dedicated search-results row in Roku’s general search results. It’s not immediately clear whether the new agreement between Roku and Google changes the way Roku’s platform is required to surface YouTube search results.

Google had called Roku’s claims “unproductive and baseless” and said its goal was “to find a resolution that benefits our mutual users.”

Read more: Variety »

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