Rebecca Minkoff on the Importance of Positivity and Using Social Media to Uplift Her Community

Author:Rebecca MinkoffUpdated:Apr 2, 2020Original:Apr 2, 2020As I sit here writing this from my dining room table covered in kids activities, play-doh, pencils, homework and half eaten snacks, I could have never predicted this is what we would be doing on our much anticipated spring break. We are on day 12 of quarantine. I, like many, have experienced a roller coaster of emotions and scarily seem to be "settling" into this new normal.

The world as we knew it has turned upside down in a matter of weeks. As an American designer, we are now faced with challenges that could not have been anticipated. Last week was the lowest week in my entire career, to be forced to face the economic reality before us and taking action to keep our business moving forward during this unprecedented time.

After many, many tears and a number of sleepless nights, I decided to get up and fight. While many have different ways of coping with the uncertainty, I have found that the only way that works for me is to remain positive, to offer some levity and to take breaks from the constant barrage of news. Pro-tip: You will feel immensely better if you take a step away from the news surrounding Covid-19.

Through seeing the reactions of my peers and friends, I was motivated to bring my community full of my Rebecca Minkoff team, friends, family and customers together in positivity. Knowing how daunting this all is from personal experience, I wanted to offer support or words of wisdom where I could.

I also hope that social media continues to be a place of support following this pandemic. It would be amazing if the beautiful people sharing their talents with us and coming together to create a space for uplifting discussion becomes the new normal, instead of the constant need to promote the "perfect" image.

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