Quibi, Jeffrey Katzenberg's short-form video company, will reportedly shut down after just 6 months

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Quibi, the short-form video streaming service founded by Jeffrey Katzenberg and Meg Whitman, will shut down, The Wall Street Journal reported Wednesday.

The company raised nearly $2 billion in funding, but failed to attract subscribers.

Quibi, the short-form entertainment service for mobile devices, will shut down operations just over six months after its launch,The company, which was founded by Hollywood producer Jeffrey Katzenberg and former HP CEO Meg Whitman, raised nearly $2 billion ahead of its launch in April. The app features short-form news and entertainment videos running 10 minutes or less in length. It attracted top Hollywood stars for its shows too, such as Chrissy Teigen and Idris Elba.

 

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Anything with Meg Whitman was doomed from the start!

A stupid idea. Most Hollywood celebs are uneducated. Glad to see This fail as tied to socials

I don't know anyone who had interest in subscribing to that. Not shocking news.

I'll give you an old shoe for it.

So who got rich out of this whole debacle?

We had a few minutes ... we just were not entertained, informed and definitely not inspired from today’s biggest stars ⭐️!! 😂 Quibi

Casey thoughts?

That will not affect how much money their executive made before launch. economy VentureCapital PrivateEquity

This was a stupid idea, looks like the market worked

Wow, it lasted 6 months!?! Outperformed.

Short form, indeed.

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