Property developers rush to attract Hong Kong residents amid uncertainty over new law

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Amid economic recession and uncertainty over China's National Security Law, global real estate firms are trying to get Hong Kong residents to buy abroad.

In the past month, ads promoting emigration and international real estate investments have flooded Hong Kong users' social media platforms, likeThe ads, seen by CNBC, boast slogans like: "Now is the time to consider UK real estate," "Attend our free webinar on path to United States green car for Hong Kong residents" and "Create a new life in Australia or New Zealand.

The firm sells properties in key cities in the U.K. and said it's experiencing one of the biggest spikes the business has seen. "There is a heightened interest now, triggered in a market like Hong Kong by the political slight instability, or anxiety in which kind of overlays the Covid anxiety," Karan Kumar, chief marketing officer at DLF Limited said. "It's only more appropriate for us to reach out to that market more directly.

At the moment, the majority of Hong Kong nationals are most excited, or most enthusiastic, about the Canadian program and what's going on with the U.K.But that was last year. The situation appears to have changed since.

 

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