Oppenheimer's IMAX Showings Netted Christopher Nolan's Movie $17 Million From Just 30 Screens

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IMAX sales are 20% of Oppenheimer's box office.

Summary SCREENRANT VIDEO OF THE DAY SCROLL TO CONTINUE WITH CONTENT Oppenheimer's showings in 70mm IMAX account for $17 million of the movie's box office revenue - from just 30 screens around the world. Oppenheimer has seen massive worldwide box office success, earning $663.9 million against a $100 million budget at the time of writing. One reason for the film's success is that director Christopher Nolan said the best way to see Oppenheimer was in IMAX.

Now, Collider reports that Oppenheimer's box office revenue netted $17 million from 70mm IMAX screens, of which there are 30 all around the world. IMAX screens overall account for 20% of Oppenheimer's theatrical earnings. This shows not only how popular IMAX screenings for the movie have been, but also how Nolan's preferred viewing of the film has inspired many moviegoers to see it in 70mm IMAX.

Why So Many People Are Seeing Oppenheimer In IMAX Beyond Nolan's preferred viewing method, moviegoers are seeing Oppenheimer in IMAX because of its exclusivity deal with IMAX in North America. Oppenheimer has been the only film playing in IMAX across the continent since its release on July 21. While initially meant to end after three weeks, IMAX extended Oppenheimer's run to August 17, drawing even more people to see the movie in the format.

As for the more exclusive format, IMAX also extended Oppenheimer's 70mm run through August 31. Therefore, if those who haven't seen Oppenheimer yet want to view the film in IMAX 70mm, they will have a chance to do so until the end of the month. Since Nolan has already discussed it as his preferred method of viewing the movie, the $17 million Oppenheimer's made from the format will surely increase before the month is over.

This also means Oppenheimer won't be coming to digital any time soon, as its theatrical run doesn't seem to be anywhere close to finished. The film is still making plenty of money every weekend, which means it may be some weeks before a home release date is announced. For now, it seems Oppenheimer will continue performing well as the run in IMAX 70mm continues.

 

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