NBC’s NFL coverage of Kansas City’s 42-21 victory over Pittsburgh averaged 28.935 million viewers, the largest audience audience for any program so far this season, according to live-plus-same-day figures released by Nielsen Wednesday. The previous high was 26.747 million for NBC’s New England-Tampa Bay “Sunday Night Football” game Oct. 3, which marked Tom Brady’s return to Gillette Stadium after leaving the Patriots.
NBC finished second for the week, averaging 6.83 million viewers, followed by ESPN, with 3.685 million, and ABC, with 2.67 million. Fox averaged 1.72 million viewers and The CW had 540,000.NBC’s leading non-NFL program was “Chicago Fire,” 10th for the week and third among entertainment programming, averaging 7.412 million.
The CW’s had its biggest audience for the second season premiere of the superhero series “Superman & Lois,” 114th among broadcast programs, averaging 1.089 million viewers. ESPN won the cable network race for the fourth consecutive week, averaging 3.368 million viewers. Fox News Channel was second behind ESPN for the fourth consecutive week after three first-place finishes in five weeks, averaging 2.241 million viewers. MSNBC was third, averaging 1.202 million viewers.
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