Mobile Game Spending Hits New World Record of 1.2B Weekly Downloads

Amid the novel coronavirus pandemic, mobile games continue to drive forward digital game consumption at a rapid pace. According to the latest report from data and analytics provider App Annie, weekly mobile gaming downloads spiked as high as 1.2 billion, setting a new world record.

The research, looking at trends and preferences amongst a variety of games and players in all regions, indicates that games represented nearly 70 percent of worldwide consumer spending for iOs and Google Play platforms in the first quarter of 2019. Although they only garnered 40 percent of total app downloads worldwide, mobile gaming grew larger and faster than gaming on PC and Mac computers, as well as home consoles.

Simulation, trivia, board, casual and adventure games are in highest demand amid indoor lockdowns, the report shows. Among those subgenres, board games — such as— saw the highest growth quarter-over-quarter. Free-to-play social simulation game topped usage in the action category. Weekly game downloads hit a world record high of 1.2 billion, the impact occurring in phases as governments and businesses responded to stay-at-home orders. This year, users downloaded 30 percent more mobile games in April — the latter phase of lockdown — than in January. March saw the highest peak increase at 35 percent.

Real time multiplayer games, which provide an experience where users can connect with others with the accessibility of their own phones, emerged as a huge driver, taking four of the five top game slots in the App Store and Google Play. Among them were battle royale title

Somebody tell this to the film & television industry so they can get creative & get working again like UFC, SNL & WWE. They can & should be finding ways to get their crews back to work & new content out. It CAN be done with isolated, closed sets & some innovative thinking.

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