Michael Jordan and Jordan Brand to donate $100 million to organizations dedicated to racial inequality

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JUST IN: Michael Jordan and Jordan Brand to donate $100 million over the next decade to organizations dedicated to racial inequality.

They did not share which organizations they will be supporting.

"We represent a proud family that has overcome obstacles, fought against discrimination in communities worldwide and that works every day to erase the stain of racism and the damage of injustice," the statement read."It's 2020, and our family now includes anyone who aspires to our way of life. Yet as much as things have changed, the worst remains the same."

Jordan, 57, is notoriously private, but recently opened up about his life and career in the 10-episode docuseries,"The Last Dance," which showcased the Chicago Bulls' road to the 1998 championship. His daughter, Jasmine Jordan, told"Good Morning America" last month that Jordan Brand is an important part of preserving her father's legacy.

"It educates the younger generation as we continue to produce products, footwear, apparel, whatever it is for the younger generation," Jasmine Jordan said."It's definitely an exciting aspect that we get to do and carry on, but as individuals we're able to put our own spin on and keep it authentic so the next generation can ride the wave that we've been able to be a part of.


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BretBaier We are to live and display, one nation under God. There are times when racism raises it's ugly self, as in recent days. But, we should not allow a few bad police tarnish all who serve so well. A few radical anarchists to represent all protesters. Let's work for healing divide.


I hope this includes funding of schools in low income areas. Let's balance the playing field. They need technology, extra curricular activities, supplies, smart boards, smaller class sizes. Walk the talk for once please!

ShellyN27336532 Strange. Why don't they donate to organizations dedicated to racial equality?

Thank you Michael for your great gift. What we need now is for all black millionaires to do similar and use the money to create a community opportunity fund. Create internships and apprenticeships and learning opportunities. These must create the black middle class of tomorrow

BretBaier Since when did this ridiculous idea that money cures racial issues come?

His best shot ever, NBA

BretBaier Is that headline accurate? He’s donating to organizations dedicated to racial inequality?

Michael Jordan, or women of color against violence. Choose Wisely please.

SweetCarmel_77 I don't think the Jordan brand wants to donate money to white supremacists groups so change that headline Idiots!

BretBaier Take the $ 100 M and set up scholarships for school age kids to redirect them away from failing inner city schools.


BretBaier Seriously? Dedicated to racial inequality?

We gotta stop the “fuck them kids meme.”

That's it ?

BretBaier IDIOT

If the organization didn't exist before February 2020 the organizations should not be eligible

Just in:

Leadership is needed! 👍👍

So soon? Why now? I’m not impressed itsMichaelJ — you could’ve done this a lot sooner.

20 years to late Mike


He should pump his money into pushing legislation through for the Policeforce to adhere to, so many are uncontrollable, violent pigs.

In that time white folks will be on that list.

BretBaier What exactly is that money going towards? More looting? Reparations? More divisiveness?

Fix your headline. Jfc.

You do mean he's helping the millions of black slaves currently held in over 94 countries in the world as property I hope. Their black lives matter but are kept in cages

He saw that Kanye donated $2m and it became personal. He had to out do him.

Its over 10 years. Thats a real investment

That’s so generous. Love to see celebrities stepping up! ✌️


So Jordan is going to help them with the inequality? Well that's not good. American companies got all the help they need with that, including the courts.

He’ll find a way to profit from it no doubt. Nike will put out another Jordan activist line.

*equality.... there, I fixed it for you!

.Nike only did a 40 mil .

BretBaier 'dedicated to racial inequality' doesn't seem like the best word choice here.🤔

BretBaier Why would he donate to racial inequality ? He should donate to organizations trying to stop racial inequality

I think y'all meant EQUALITY! Trying to be first instead of proofreading. 😂😂😂

Really, ABC idiots? Donating to orgs dedicated to racial *inequality*? Like the KKK? I don’t think so. First, fire your illiterate writers. Then, change headline and body copy to : donating to orgs dedicated to racial EQUALITY.

BretBaier The organizations are dedicated to racial inequality? Really Pretty sure you meant equality. For a major network, looks like someone could proof the headline

BretBaier Way to go! 👏🏻👏🏻👏🏻

Dedicated to fight racial inequality

You might want to adjust the story slightly. I'm pretty sure MJ is not wanting to fund groups dedicated to racial inequality, rather the opposite dedicated to stopping racial inequality.

Neymar never did anything. Braszilian soccer players should take the exemple .

tatianaderosnay Mon édol

How about moving some Nike manufacturing jobs to black communities in the US instead of making them in China and Vietnam?

BretBaier Eyes are a little red.

That headline could use a proofread, ... Look again. Carefully.

Oh shit MJ coming 4 the 🐐 in the social world 2😂😂

10M per annum, every cent, tax deduct a bull. He's a skin flint. Ha.


Wow, I would think they'd be against racial inequality.

Took the wind out of my sails.

Michael Jordan has traditionally taken profits over social justice. This is shocking.


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