Facebook Ad Boycott Campaign ‘Stop Hate For Profit’ Gathers Momentum And Scale: Inside The Movement For ChangeBefore the Covid-19 pandemic, Gräfin von Scheel-Plessen met with a lot of people—from 30 to 40 people per day—and though some were one-on-one meetings, large groups ensure all relevant stakeholders can contribute to the discussion, she said.
Since the pandemic hit, she prefers taking video calls to talking on the phone, and said seeing emotions is “crucial” and allows business meetings to take on a more personal meaning.Brands need to rethinking their marketing in the wake of the Covid-19 pandemic, Gräfin von Scheel-Plessen said, and should keep communication “purpose-driven” and “aspirational.”
“Marketing and media are super technical and analytical and very numbers-driven. You need to be able to understand and take action based on complex contexts and need a good understanding of numbers,” she said. Marketing is fact-based and highly analytical, not just about having good taste and an eye for pretty things, she said, which is a common misconception.
Nah, she must be some president's daughter or something... Like that American blonde...what was her name...
Now this is interesting.
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