Leader Quality Wants to Liberate Black Friday With Black Strength

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'We must be the leaders of today.'

The weekend after Thanksgiving is filled with endless deals and discounts — but as great as those are, they're usually devoid of a deeper meaning. Enter"Liberation,"The collection, inspired by the resilience ofduring recent social justice movements, puts Black culture front and center. Composed of a T-shirt, hoodies and a jacket, the minimalist capsule is an homage to past civil rights leaders — and also aims to inspire current ones.

All the pieces contain references to the deep history of the civil rights movement. Priced from $45 — $165,"Liberation" achieves accessibility as well as standing for a just cause. A work jacket is updated from a 1966 Black Power jacket, printed on the back with the movement's raised fist logo encircled by the words,"Black Power, Black Unity." A T-shirt is printed with profiles of legendary activists Malcolm X, Angela Davis, Assata Shakur and Stokeley Carmichael, featuring quotes from each on the back.

The line's two hoodies also spotlight civil rights; a cream model proclaims"We Must Be Leaders of Today," encircling a printed red, black and green flag , while a black style is printed with Leader's orange bow logo and the lettering,"Freedom and Justice."

 

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