editors. As of October 9, she'll expand into Kohl's with a much longer list of products, including skin care, body care, and color cosmetics.
One of her priorities, and my personal favorite feature of the line, was the sustainability factor. The packaging is completely recycled and made from post-consumer goods, and the packaging can be recycled whole after use. That sounds like it should be the norm, but so much beauty packaging is made up of mixed materials that it can beCourtesy of brand
"Going into this process, I thought the one thing I especially had to get right was the liquid eyeliner," she says. "It's one of those products that I'm always seeking out, and I've had so much trouble finding the right one over the years, so I really wanted to nail it."Out of all the products, the eyeliner took the longest to create, and she only landed on it after much back-and-forth with the lab.
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