Korea’s CJ ENM Buys Stake in U.S. Tech Firm AmazeVR

  • 📰 Variety
  • ⏱ Reading Time:
  • 74 sec. here
  • 3 min. at publisher
  • 📊 Quality Score:
  • News: 33%
  • Publisher: 63%

United States Headlines News

United States Latest News,United States Headlines

South Korean entertainment leader CJ ENM has invested in U.S.-based virtual reality concert platform AmazeVR. The move is intended to enhance the group’s presence in the metaverse and expand opport…

AmazeVR claims to be the first and only company using its exclusive and proprietary technology, to capture hyper-real 9K+ live-action footage of artists performing. This gives fans front-row seats in 3D stage environments, making VR concerts easily scalable and faster to produce.

AmazeVR has previously put on concerts with Megan Thee Stallion and worked with Korean girl group Aespa on real world and virtual concerts. It recently formalized a joint venture with Korean talent agency SM Entertainment to produce upcoming VR concerts for other K-Pop artists. CJ ENM, which operates music TV channels, organizes music award shows and the KCON conventions, sees the new tech being used in two directions. The group has hundreds of music and concert IPs within its existing content library which can be repurposed as VR contents. Its unscripted content portfolio includes “Street Women Fighter” and “Show Me The Money.”The value and structure of the CJ ENM-AmazeVR was not revealed.

CJ ENM says the latest investment is part of its strategy to expand its digital and technology related business sectors related to AR/VR tech, metaverse, non-fungible tokens and other tools. Earlier this year, it acquired, a U.S.-based metaverse firm developing ‘digital humans’ technology. “We are excited to partner with AmazeVR, a company that is leading premium VR content production technology, to lead a new paradigm in the entertainment industry” said“With the support of our dedicated investment partners, we’re excited to enter the next age of VR concert production and deliver some really amazing performances,” said AmazeVR CEO Ernest Lee. “We are talking to iconic names in music to continue to bring the best experiences to their fans.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 108. in US

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.