However, production-ready versions of the Korean brand’s cars are still a little while off, Hyundai Motor Europe marketing chief Andreas-Christoph Hofmann toldThe move towards affordable small cars, especially electric ones, comes as manufacturers look at ways of releasing new models but staying within new, tighter emissions regulations.
Hofmann said that city cars “are tough to sell profitably”, due to their low pricing and the technology needed to electrify smaller vehicles. Despite a worry over profits, Hyundai is currently toasting the success of its second-quarter results, as it increased its European sales by 8.2%, with EVs accounting for 16% of this.
Huzzarh!
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