HTC doubles down on virtual reality with new headsets aimed at taking on Facebook's Oculus

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HTC has launched new virtual reality (VR) headsets called the Vive Cosmos Play and Vive Cosmos Elite.

Analysts said HTC will face a tough challenge from Facebook-owned Oculus.has launched new virtual reality headsets in a bid to appeal to more consumers, as it pins its future hopes to the technology.

At 599 euros , the Vive Cosmos Play is HTC's entry level VR device which will be on sale in the second quarter of this year. The Cosmos was released last year and retails at 799 euros. And the Cosmos Play Elite, unveiled on Thursday, costs 999 euros, making it one of the more pricier options on the market. Pre-orders start on Feb. 24 and it will be available in March.

The company will be hoping VR can revive its business and stop its declining revenues. But the market hasn't taken off like many expected a few years ago. In 2019, the install base of VR headsets was 23.2 million globally, just a roughly 3% rise from the year before, according to data from market research firm Omdia. Future growth is going to come from VR headsets that are wired to consoles or PCs or standalone, rather than ones that require a smartphone to be connected.

 

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