In the past few weeks, an influx of"clean look" TikToks has dominated the FYP. As of right now, the tag has 14 million views.
Though there has been a good deal of discourse on the app regarding what exactly"clean beauty" means, some of the main requirements are: clean skin , sleek hair and fluffy eyebrows.Of course, the trend isn't without its controversy. Many have argued that the"clean" look, as promoted on TikTok, excludes those with acne, scaring, big noses and other features deemed"imperfect," not to mention the vast majority of videos highlighting strictly non-POC creators.
Below, a few of our favorite creators show how they achieve the trend — without forcing the generic TikTok beauty standard.
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