How Olivier Rousteing and the 'Homecoming' Costume Team Created 60 Different Looks for Beyonce

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How Olivier Rousteing and the Homecoming costume team created 60 different looks for Beyonce

Beyoncé makes her entrance in 'Homecoming' wearing an “Egyptian goddess” look conceptualized by Balmain’s Olivier Rousteing and her longtime stylists, Marni Senofonte and Timothy White.

“The preparation for this particular show was so much more intense than anything we’ve ever done,” says Senofonte, who also worked with Beyoncé on her video and Formation tour, both in 2016, and her 2013 Super Bowl halftime show. “We prepped long and hard for so many months in advance of this, because we had one shot for these live shows, so we had to get it right. When you do a tour, you know you have time to tweak and perfect things along the way, but that wasn’t the case here.

Senofonte and White say that they, too, were unfamiliar with HBCU experiences, so they turned to social media for help. “We immersed ourselves in Instagram; I was following people left and right, and I feel like I watched a million YouTube videos [of band and step performances],” Senofonte says. “It was such a powerful, amazing costume, just brilliant, so the opening was built around it,” White says. “And then of course we had to figure out a way to be able to show that and then get her out of it quickly so she could continue with the show.”

 

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