Hollywood Execs Talk Recent Setbacks and Future Growth Amid Pandemic

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Syrinthia Studer, EVP at Nickelodeon and Awesomeness Films, discusses authentic storytelling and working current circumstances into future narratives | VarietyStreamingRoom 'Rebooting the Entertainment Industry' sponsored by PwCAdvisory & AdCouncil

The event covered current difficulties when creating new films and television shows as well as potential changes made to the entertainment industry even after the return to normalcy.

But creators have had to face a lot of changes when adapting to provide the content their audiences crave. Aside from the spike to insurance costs, Gill added that booking actors is even harder because stop dates for filming are much more up in the air. The pandemic, he said, has simply exacerbated the difficulties and barriers that already existed.

For Page, overseeing the launch of Magnolia Network amid a pandemic has brought both positive and negative variables to the table. On one hand, their launch schedule is now extended, giving the team more time. On the other, the decline of linear networks means every moment counts. Breaking from tradition is something that will likely last into the future, Gill said. Technology and social distancing have challenged the importance of travel, with Apps like Zoom proving that traveling an hour for a short meeting isn’t always necessary. Mental health efforts and a renewed focus on empathy have also broken into the business world.

 

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PwCAdvisory AdCouncil Maybe make sure creeps like Dan Snyder don’t work there anymore?

PwCAdvisory AdCouncil The answer to her question is that, no, parents don't want to to weave BLM propaganda ('our current situation') into Nickelodeon programming.

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