From the Cassette to the Jodie, a History of Bottega Veneta Handbags

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Everything you need to know about Bottega Veneta handbags—from the Cassette to the Jodie.

All products featured on Vogue are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.—and of the label as a whole—is mainly shaped by what goes unsaid. That is, there’s a less-is-more approach, and you won’t find a brand logo on a single item.

By the 1970s, a Bottega Veneta shop had opened up in Manhattan, luring the likes of Andy Warhol who, in a lesser-known photo, can be seen kissing a Bottega loafer. It was also embraced in popular culture: Lauren Hutton memorably carried a brown Bottega clutch in—a moment that the label paid homage to in 2018 by reviving the bag and bringing Hutton out onto the runway.Around that time, “When your own initials are enough” became Bottega Veneta’s slogan, hinting at the luxury brand’sethos.

 

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