EXCLUSIVE: Louis Vuitton Details Progress on Environmental Goals

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.LouisVuitton already reuses or recycles 93 percent of its event and window materials.

Disclosing progress on its environmental goals for the first time, Vuitton said it already reuses or recycles 93 percent of its event and window materials.

“All of these efforts have to be global and mutualized,” Burke continued. “A single player will not move the needle.” “When I hired Nicolas, what he wanted was to have access to our workshops. When I hired Virgil, he wanted access to craft,” Burke continued. “When Nicolas started designing futuristic sets for his shows, he immediately wanted to use plywood, putting everything together with screws instead of glue.”

“It’s a very, very complicated and fragile ecosystem. Any disruption creates total havoc in everyone’s business, not just sustainability,” Burke said. “That shows we have to work in a very cooperative manner to modify the supply chain.” “In the past, we might have made 50,000 or 100,000 units and then hoped that it would work. Today, we launch with much smaller quantities, and we only go deep when we know there’s demand,” he said. “It requires a lot more flexibility and agility across the entire organization.”

The executive hinted that some bags brought in for repair arrive in a sorry state, indicative of the “emotional attachment” people have with bags that have traveled with them for years.Indeed, the brand does not intend to crow much about its ecologically minded approach, considering it as intrinsic to luxury as quality, Burke said.

 

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