“I’m driving to Calabasas,” said Jeff Leatham, calling from his G-Wagen. “Where else would I be going when I have a perfume launching with Kim?”
Leatham describes “Desert Rose,” one of the three fragrances, as “light and creamy.” Courtesy/Andrew Kenney blogherads.adq.push { blogherads .defineSlot .setTargeting .setSubAdUnitPath .addSize ; }); View Gallery Related Gallery All of the Fashion at the 2021 BAFTA Awards“It was so important to Kim and myself to create something that people have never seen before,” said Leatham. “We really just wanted to create something that mimicked the simple, clean, iconic chic look of what Kim and I both love.
“It’s a true collaboration of passion and beauty, and I couldn’t be more proud,” he said of the launch.After West approached him to partner, the two began collaborating virtually in the early days of the pandemic. Working with Givaudan, the Swiss fragrance and flavors supplier, they received samples in the mail every two weeks and shared ideas over Zoom.
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