as senior vice president, International Content Development, reporting to Ricky Strauss, president, Content & Marketing, Disney+. Brodlie will lead international content development for Disney+, and will be responsible for developing the content strategy for all non-US markets, determining what content needs to be produced or acquired for the service beyond the U.S. content slate.
The appointment of Bradley-Jones represents another coup for the studio. Before joining Sky, he spent five years at BBC Worldwide, the BBC’s commercial arm, initially joining as Head of Strategy before rising to MD of BBC.com and Global iPlayer. He spent two years in the U.S. where he launched BBC.com and built out a digital VOD business through partnerships with Apple, Netflix, Xbox and Yahoo.
Disney+ is set to launch in the U.S. in November and the studio has already unveiled a raft of programming including Star Wars spinoff series
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