Disney, Luke Bradley-Jones

Disney, Luke Bradley-Jones

Disney Hires Sky Exec Luke Bradley-Jones For Key International Streaming Role

Disney Hires Sky Exec Luke Bradley-Jones For Key International Streaming Role

14.8.2019

Disney Hires Sky Exec Luke Bradley-Jones For Key International Streaming Role

The international roll-out of Disney + is moving a step closer with the appointment of Sky exec Luke Bradley-Jones to a lead role in Europe and Africa. Bradley-Jones, who has been Chief Marketing Of…

as senior vice president, International Content Development, reporting to Ricky Strauss, president, Content & Marketing, Disney+. Brodlie will lead international content development for Disney+, and will be responsible for developing the content strategy for all non-US markets, determining what content needs to be produced or acquired for the service beyond the U.S. content slate.

The appointment of Bradley-Jones represents another coup for the studio. Before joining Sky, he spent five years at BBC Worldwide, the BBC’s commercial arm, initially joining as Head of Strategy before rising to MD of BBC.com and Global iPlayer. He spent two years in the U.S. where he launched BBC.com and built out a digital VOD business through partnerships with Apple, Netflix, Xbox and Yahoo.

Disney+ is set to launch in the U.S. in November and the studio has already unveiled a raft of programming including Star Wars spinoff series

Read more: Deadline Hollywood
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Disney Hires Luke Bradley-Jones to Run its Streaming Service in Europe and Africa Disney has hired Luke Bradley-Jones to run its Disney Plus streaming service when it launches in Europe and Africa. Bradley-Jones will join Disney from Comcast-owned Sky, where he was chief marketi…

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