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Deadline’s 2019 Most Valuable Movie Blockbuster Tournament Underway: No. 25 ‘Hustlers’

Deadline’s 2019 Most Valuable Movie Blockbuster Tournament Underway: No. 25 ‘Hustlers’

4/7/2020 3:54:00 AM

Deadline’s 2019 Most Valuable Movie Blockbuster Tournament Underway: No. 25 ‘ Hustlers

In the six previous years of our tournament to name the year’s most profitable film, Deadline has always launched the contest around the NCAA basketball tournament. But this year is drastical…

STX EntertainmentIn the six previous years of our tournament to name the year’s most profitable film, Deadline has always launched the contest around the NCAA basketball tournament. But this year is drastically different. Tonight was supposed to be the national championship game, at Mercedes-Benz Stadium in Atlanta, but of course the entire tournament was canceled. Not only are there no tip-offs, but theatrical exhibition also remains shut down as the nation takes cover from the coronavirus. With weekend box office reporting on hold until theaters’ expected re-opening in mid-June, we’ve tried to accommodate industry appetite for P&L data by expanding 2019’s field — from 10 last year to the top 25, building toward the Most Profitable champion.

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(See last year’s tournament here.)With exhibition struggling to meet its monthly overhead costs and studios funneling their current theatrical releases to streaming, the tournament serves as a reminder of the financial upside of a strong theatrical release, and what its ancillary windows can rake in. 

Related StoryDeadline's 2018 Most Valuable Movie Blockbuster TournamentWhen it comes to evaluating the financial performance of top movies, it isn’t always about what a film grosses at the box office. The true tale is told when production budgets, P&A, talent participation and other costs are subtracted from box office grosses, sweetened by estimates of ancillary revenues from VOD to DVD and TV. To get close to that mysterious end of the equation, Deadline uses data culled by seasoned and trusted sources.

This time, we’ll also dissect the five films that lost the most money, and shine a light on five cash cows that didn’t crack our top 25 list that is based on U.S. grosses, but whose outsized profitability makes them noteworthy.It is difficult to get at exact talent paydays on cash break deals; the aim is to demystify the process. Though a box office champ is crowned in the press each weekend, that only tells a small part of the story.

Here we go with No. 25… Read more: Deadline Hollywood »

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