Cyber Monday rings up record $10.8 billion in sales with Amazon touting ‘biggest holiday shopping season so far’

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Cyber Monday set a record for the biggest online shopping day in U.S. history: $10.8 billion. So far this holiday season, Adobe says online shoppers have spent $106.5 billion, up 28% from last year.

Cyber Monday wrapped up with $10.8 billion in sales, up 15.1% from last year and setting a record for the biggest online sales day in U.S. history, according to Adobe Analytics ADBE, +0.14% data.

Cyber Monday discounts included as much as 28% off computers. Shoppers should expect discounts to lessen by 5% to 10% across many categories as we get closer to Christmas Day, according to Adobe. BMO Capital Markets analysts observed Cyber Monday promotions that held flat year-over-year, as well as throughout the Black Friday shopping weekend. Some retailers, like Urban Outfitters URBN, -0.03%, Nike Inc. NKE, +0.54% and L Brands Inc.’s LB, +0.23% Bath & Body Works actually became less promotional on Cyber Monday.

Amazon.com Inc. AMZN, +1.64% says that, through Cyber Monday, “2020 has been the largest holiday shopping season so far in our company’s history.” Amazon, as is the company’s usual practice, did not provide numbers to illustrate that statement, but said that world-wide sales at small- and medium-size grew 60%.

 

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if you factor the loss that brick-and-mortar had in sales even with the above increase the decline in sales is staggering just about 40% decline

Guess all the essential workers are out making big bucks and spending like mad while the others try to survive 🤷🏽‍♂️ .. guess the economy is good it’s just in a slow rut right now

⬇️

Crazy numbers people do love to shop, debt must be at an all time high as well

wow

Despite the recession, pandemic and mass unemployment...this holiday season will prove to show that there is a lot of pent up demand!

Biggest online shopping day in U.S History while at the same time people are begging for a stimulus check....? Seems odd.

How does Adobe know that?

thanks for this news

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