COVID-19 Dominates TV Trends Shared at Glance Mipcom Presentation

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In a virtual presentation made available on the Mipcom Online Plus platform Monday morning, Glance (Global Audience & Content Evolution) unveiled the trends that have and will stand out from wh…

unveiled the trends that have and will stand out from what has been an exceptional year for the TV industry.

“Producers have had to demonstrate their reactivity and imagination to drive or serve this audience,” added Glance head of content insight Avril Blondelot. “Until now, 10% of the productions launched in 2020 are linked, in one way or another, to the health crisis. Changed or transformed, all genres have benefitted from it. International co-productions are more needed now than ever before, game shows, thrillers and travel programs continue to attract large audiences.

Unscripted programming has also been adapted around the world. “Good Omens” co-stars David Tennant and Martin Sheen featured in “Staged,” turning on West End actors furloughed during the pandemic. In Colombia, popular novela “Enfermeras” was adapted as “Enfermeras 24/7,” putting the characters into the thick of the coronavirus crisis.Much of the TV industry has an acceleration of pre-existing trends in production as COVID-19 has forced a rethink in how to safely and profitably make TV content.

 

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