The company's make-your-own label promotion lets customers write short messages on custom Coke bottles. Although Coca-Cola tried to block some slurs and trademarks, social media users were quick to discover that the company's restrictions were hardly comprehensive — and in some cases blocked inoffensive terms.For example,"Black Lives Matter," is blocked. But"White Lives Matter" isn't.
Otherwise, please try again, keep it fun and in the spirit of sharing!"It's unclear if anyone actually purchased bottles with those custom labels and unlikely that any were produced, but Twitter users picked up on the apparent gaps in the restrictions and tweeted about it. Read More"We're continuously refining and improving our Share A Coke personalization tool to ensure it is used only for its intended purpose," a Coca-Cola spokesperson told CNN Business.
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