Cognizant BrandVoice: Surrender To The Rhythm

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Your unique heart rhythm may one day be used to make shopping, office visits, even just a stroll down the street a bit more personal Sponsored by Cognizant

For the consumer world, though, wearables aren’t an option. Companies need to recognize people walking in the door, know their preferences, confirm their identity and associate all of that with a bank account. , with its HeartBeatID patent. Startups and the enterprise alike can easily license this technology and build solutions.

Consumers might be wary that such a system could threaten their anonymity; however, in time, the security and privacy implications could be covered by extending regulations such as the Here’s the thing with biometrics: They’re forever, immutable. This means CardioID would be a highly secure mechanism for seamlessly identifying yourself.

For all intents and purposes, CardioID will take our unique heart rhythms and turn them into something between a password and a personalizer — truly a future with heart. Join our discussion where we explore impact of “now” on the future of education, work, economies, and life itself.

 

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