Cineworld Boss Mooky Greidinger Says ‘Black Widow’ Could Have Opened To $110M+ In U.S. Without Day-And-Date Streaming: “The Way To Generate Maximum Income On A Movie Is With A Window”

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EXCLUSIVE: Mooky Greidinger, CEO of Cineworld, the world’s second-biggest exhibition circuit and owner of Regal Cinemas, says he’s satisfied with this past weekend’s $80M domestic theatrical box of…

Access, at a $30 surcharge for subscribers, and that day-and-date decision has set off another round of debate about release patterns, given that Disney announced it had pulled in $60M from global streaming.

In our interview below, Greidinger emphasizes that while it was “interesting” that Disney became the first studio to divulge dollar figures for day-and-date streaming revenue, the number needs to be put in the proper context. The $60M is a global tally, taken from the countries where Disney+ is currently available across North and South America, Europe and Asia.

And last, but for sure not least, is the piracy that has happened overnight worldwide. One of the main issues of PVOD day-and-date releases in my mind is that it creates a first class quality of pirated copies. DEADLINE: You have been a staunch supporter of maintaining a window and Cineworld and Disney reached analready set to go day-and-date. Although you just said you feel you lost some money this weekend, how do you feel about the overall performance?Black Widow

DEADLINE: There was a PricewaterhouseCoopers report released recently that projected global box office wouldn’t return to 2019 levels until 2024. Is that what you see?Totally not. I think that in the fourth quarter, if we look at the lineup of the movies — subject to the Covid situation staying where it is and not deteriorating, I think that the fourth quarter of 2021 will already not be far from 2019 numbers, and as of 2022, we have a good chance to reach 2019 numbers.

 

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Godzilla Vs. Kong took £2.5m+ The Croods: A New Age opens in the UK 8 months after the US and The Boss Baby 2 3 months after the US, shows piracy is just an excuse if it's a film people want to see in the cinema they will see it in the cinema no matter if its illegally available

Why are Cineworld shares not increasing instead they are down 25.8% over the last month and 17.7% over last 5 days, surely if things are as good as he says they should be steadily increasing enough for him to get his bonus?

BlackWidow could have opened with $110m+ as F9 and AQuietPlace2 $100m+ had everyone felt comfortable returning to movie theatres, but all films are still opening and taking 30%+ less than they would have done in normal circumstances as still a hesitancy by many to return

fakenews. From .

Well, it was what it made opening weekend including Premier Access, it is just a matter of perspective and in that case I bet Disney isn't displeased with the PA income. It is money that goes directly to them.

What? It made 80M and this guy is saying it could have made 30M more (before theaters take their cut) if Disney hadn't posted it to Disney+ where it made 60M? Wouldn't that have been a 40M+ loss?

'Bad movie makes money'. Not the first, definitely won't be the last

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